Halo 3 - Case Study
Source – https://vimeo.com/31828734
For the launch of the best selling game on Xbox, we had to come up with work that would satisfy the unquenchable thirst of the hardcore gamers. This is where we have embarked into the Iris campaign, a multiple episode journey spread out over several months. It resulted into an immersive cooperative multimedia experience, paving the way for the biggest entertainment launch in history.
Awards & Recognitions
2008 One Show - Silver
2008 Webby Awards - Integrated Campaigns